Bloomberg LP: Sustainability Report
- Information Design Projects
- Sustainable Design Projects
Bloomberg LP commissioned Two Twelve to develop its inaugural Sustainability Report which measures corporate performance according to Global Reporting Initiative (GRI) standards. The report was released in May 2011 with a demonstration of the company's new ESG product, a proprietary tool that facilitates the analysis and valuation of companies based on their performance against environmental, social, and governance metrics.
Keeping with the innovative, transparent style that is a hallmark of the company, Bloomberg simultaneously introduced to the general public an interactive preview of the terminal interface, which showcases Bloomberg's sustainability data and evaluation capabilities. Accessible online at http://www.bloomberg.com/bsustainable, the suite of related communications reveal the power and purpose of the data, and reinforce Bloomberg's commitment to transparency.
The project is the result of creative collaboration between Bloomberg’s BGREEN group and communications design consultants at Two Twelve, corporate sustainability communicators at Context America, creative strategists JaegerSloan Inc., and application developers Rubenstein Technology Group. "This innovative online experience beautifully expresses our vision and re-establishes Bloomberg's leadership position in the market for business news and information," said our client Curtis Ravenel, who developed the ESG product and drives corporate sustainability initiatives at Bloomberg LP.
